Green Scene
Author: Jack Bush
Dec, 2008 Issue
Home and business owners everywhere have been looking for ways to go green in their everyday lives by using products that have less impact on the environment. This lifestyle shift has been working its way into the holiday season for a number of years through a variety of venues. Now, those looking for a greener Christmas can incorporate LED technology in their holiday decorations. In fact, the government has mandated that, by 2012, all holiday lights sold must be LEDs.
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Author: Shelton Group
Nov, 2008 Issue
Despite a vast U.S. marketing and media trend toward green affinity and awareness, most Americans admit putting personal comfort ahead of the environment, and a significant percentage voice ambivalence—even negativity—about the increased media attention. So reports Eco Pulse, the newest national study on U.S. consumers and green affinity, produced by Shelton Group, a Tennessee-based advertising agency focused on energy, energy efficiency and sustainability.
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Author: Astrid Bock-Foster
Special Wine Issue, Oct, 2008
Just before I graduated in 1998, my environmental science counselor told me, “You’ll never find a job in the environmental field in Napa, straight out of college.” A few months later, I found myself filling in for a sick receptionist at the Resource Conservation District of Napa County (NCRCD), where I’d previously fulfilled my internship on an erosion control project. I was soon hired by the NCRCD to help its senior soil conservationist and to coordinate the Napa Sustainable Winegrowing Group (NSWG). It was exactly what I wanted to do back then—and it still is, 10 years later.
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Author: Colleen Mahoney
Oct, 2008 Issue
As counties like Marin, Napa and Sonoma develop policies and programs to increase sustainability, businesses are realizing the benefits of greening their buildings. Green buildings are misers when it comes to energy use (which goes right to a company’s bottom line), but they’re also more comfortable to work in, with better air quality and more efficient water use. Ultimately, they create healthier, more livable communities.
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