Keegan & Coppin has been voted Best Commercial Real Estate Company in the 2011 NorthBay biz readers poll.
Keegan & Coppin has been providing commercial real estate brokerage services to Marin, Sonoma, Napa and Solano counties for 35 years. Its offices are located in Santa Rosa, Petaluma, Napa and Larkspur. Networking with Oncor International, the company also has one of the largest commercial property management divisions in the North Bay, along with construction, ranch, land and estate marketing divisions.
A difference from past years is the company’s adoption of social media as a way to stay in contact with old and new customers and to disseminate information. “It’s changing the way we do business. We used to send out information on flyers. Now it all goes to our Facebook, Twitter and LinkedIn page. We just started this year, so I don’t know how it will affect our business.”
Perseverance and steady attention to business on the part of the company’s 59 licensed agents is paying off. “2010 was better than 2009, and I believe 2011 will be better than 2010,” Keegan says. “The first quarter is better. We’ve seen a definite pickup in the market, and we see some momentum building.”
Though the market seems to be improving, a consequence of the recent recession can be seen in the types of properties coming up for sale. “We’re seeing more foreclosures and real estate owned (REO) properties than ever in the history of our company. We’re seeing more bank-owned listings than we ever have before,” Keegan says.
At the same time, as these foreclosures become available, the investment market is also increasing as investors look for bargains. “We’re seeing the investment market pick up quite a bit. More investors out there are starting to look. We’re trying to determine what they’re looking for, and we’re going after those types of properties.”
To keep its business on the upward path, Keegan & Coppin plans to keep its fingers on the pulse of the market. “We’re being proactive rather than reactive, trying to determine what’s going on in the commercial real estate industry.”
Between consistent reliance on customer service, increased communication and analysis of market changes, Keegan & Coppin continues to keep its customers happy. “We’re pleased our customers chose us. We’re honored. There’s a lot of competition out there."
